Onitsuka Tiger Celebrates 60th Anniversary

Cycle Of Life Ad
The Asics premium label, Onitsuka Tiger, is launching a global year-long campaign in celebration of its 60th anniversary titled ‘Cycle of Life‘, which will also promote the brand’s 2009 Spring/Summer collection. Amsterdam Worldwide have been commissioned to carry out the work for the celebration, which in Japanese tradition is considered an important milestone.
Petra Ecclestone: Fashion Designer
Petra, daughter of Bernie, the infamous Formula 1 magnate, has dropped her dreams of becoming a TV superstar (lame hint towards her stint with her sister on the British adaptation of ‘The Simple Life’) and has instead turned her talents towards men’s fashion and becoming a designer at the tender age of 19. Read more…







