Supreme Sunglasses Spring/Summer ’10
Damn today was hot… But i guess being in the UK and all we won’t be having it for much longer. Can’t Summer already be here and stay, rather then teasing us every couple of days with a little peek here and there.
Anyway, as part of Supreme’s Spring/Summer collection they’ve released two designs from their sunglasses line, the Locs and the Dekker. My favourite the Locs comes in two colourways: Black & Tortoise, while the Dekker in three: Black, Red & Tortoise. Both designs are hand crafted in Japan with impact resistant lenses that provide 100% UV protection. The sunglasses are available in Supreme stockists now and through their website priced at $138, check the line-up below.
Ransom By Adidas Originals Spring/Summer 2010 Collection
So it seems as the partnership between Ransom and Adidas Originals continues to grow. There’s been a few sneak peaks but with the release of their Spring/Summer 2010 Lookbook we can now see the entirety of their new collection. Within it are six styles, The Pier, The Dune, The Creek, The Bluff, The Valley & The Curb all of which consist of the standard solid models you’d come to expect from Ransom, but with Adidas at their side there is definitely some classy vibrant colours for the summer sun.
Check out the Lookbook video below.
Burberry SS 2010 – Behind The Scenes
We have kindly been granted permission by the guys at Burberry to publish exclusive behind-the-scenes images of the campaign for Spring-Summer 2010, featuring the stunning Emma Watson.
This appears to be an interesting venture by the long-established British company, as they target this new generation which are just coming of age and taking fashion into the next decade.
Take a peek at the secret snaps below.
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Onitsuka Tiger Celebrates 60th Anniversary

Cycle Of Life Ad
The Asics premium label, Onitsuka Tiger, is launching a global year-long campaign in celebration of its 60th anniversary titled ‘Cycle of Life‘, which will also promote the brand’s 2009 Spring/Summer collection. Amsterdam Worldwide have been commissioned to carry out the work for the celebration, which in Japanese tradition is considered an important milestone.
55 DSL Spring Summer 09 Preview
Celebrating their 15th anniversary 55 DSL are releasing a typically colourful and unique line for their spring summer 09 collection. It is inspired by science fiction and space, with lots of vibrant colours and ‘Fifth Dimension’ logos. They have only released a small taster of what is to come so we have selected a few of the coolest pieces for you to check out. The collection will be available in 55 DSL stores, Selfridges and Harrods in early 2009. Read more…













