Breath of Fresh Air – Art of the Trench by Burberry
Ok, I know what you’re saying, are you crazy?! Burberry are renowned for their Trench Coats! Let me tell you something, when you see the video below followed by the website you will say “Moses was right, that was a Breath of Fresh Air”. The Youtube link below is the pre launch video of “The Art of the Trench” and it is where high fashion meets augmented reality or, what it should look like very soon. As this is a Men’s fashion blog, I won’t go into a detailed explanation as to what augmented reality is, but I will tell you it’s freaking awesome!
The website has now launched and it’s where high fashion meets The Sartorialist with feel to the site. It’s a great website just to see how other people around the world wear their trench coats and a great source of inspiration. You can also share your thoughts with other people and share it on facebook. It definitely worth visiting even if you don’t plan on wearing a trench anytime soon. You never know, it might convince you to buy one!
Breath of Fresh Air – Geek Vision
Geek Vision was born in a little town across The Channel in France called Paris. This is where two young chaps met at Art school but they weren’t any two ordinary chaps.
No, as they progressed through Art School their skills improved and they decided to start up a t-shirt brand using their Graphic Design and Photography Skills.
Their current t-shirt range is very raw (See below to nod your head in agreement) and their photography is comparable with the likes of Terry Richardson, David LaChapelle & Yonemara Yone Yasumasa.
You get your mits on these t-shirts here and you can also check out their blog here. Check out the pics below!
Toy Me now @ Topman Oxford Circus
Toy me is one of my favourite jewellery brands and found it quite hard to get my hands on them back in the day. The only place I could remember was on the Triads website. If you didn’t know, Toy me is an Über cool brand from Italy and has seen their master-pieces grace the necks of the Dim Mak’s very own Steve Aoki, Uffie, Soul Wax & Bloc Party.
Apart from their close links to music, Toy me have taken everyday objects and converted them into so really unique pieces of mens jewellery. For example: a pair of scissors bent into a bracelet and a zipper on the end of a neck chain.
Mens jewellery is going to be very big this summer and this is mostly due to “The Rise of Plunging Neckline Tees”. A nice neck-piece will add an extra little something to the deep v-neck or a scoop neck tee. Toy me will definitely answer all your prayers and will be able to offer you something different from Joe bloggs’ oil slicked side parting and his worn out Lyle & Scott polo.
Anyway, lets get to the bottom line, Moses says “Go to Topman Oxford circus because Toy me have perched themselves very nicely on the first floor in the Accessories section!”. As I have said, You’ll find some really nice pieces there and they don’t cost you the earth too!
Go check out Toy me to fall further in love and check out some pics below!
Soulwax
Toy Me X Swear Shoes
Steve Aoki
Bloc Party
Breath of Fresh Air vol 4. – Ambush POW! & Beeeeethoven Series
Ambush was a bit of an accidental discovery when i visited the Silly Thing store in Chai Wan. This Exclusive brand has been graced by the likes of Kanye West, Fergie from the Black Eyed Peas, Verbal from the Teriyaki boys. Ambush has definitely made a impact on the International Fashion Scene.
I love the “Pow” ring which is now in it’s 3rd season and has a forthcoming collaboration with Silly Thing. There is also the awesome “Beeeeethoven” series and both the Pow and Beeeeethoven come a great range of bold colours. Anyway, just check out the pictures below and also their store or this one. Enjoy!
So Fresh, So Clean Vol. 2 – How to Wash your Denim Properly
It really irritates me when people don’t know how to wash their jeans properly. They spend a lot of money on a nice pair of jeans and end up treating it such a way that causes the denim to lose shape and feel like a pair of jogging pants. To stop the slaughter of denim in cities all across the globe, Moses has decided to write a little guide to washing your denim properly…
1) This is the first and most important tip to washing your jeans…DON’T WASH THEM unless you really have to ie: rubbing kebab meat all over your legs or some other non-descript mass spillage. FACT: I have worn many pairs of jeans for 18 months without washing them. If they smell of cigarettes or something more pungent, air them out for a day. If they still smell, wash them immediately because they probably are containing a new strain of the H1N1 virus.
2) OK, now you have come to a point where you have to wash them but you still want that rigidity and ruggedness when you first bought them. You have two options, you either take them to the dry cleaners or you can go to the beach! I recommend that you only dry clean once for the lifetime of the jeans. If you want to go to the beach to wash your jeans, take a dip in them for about 5 minutes, rub dry sand on your jeans and repeat this process about 3 times. When you’re done, just rinse in cold water (no salt) and let them dry in the sun. This seawater method is particularly good at keeping your denim very rigid.
3) Since we don’t all have the luxury of living near a beach and you had no option but to take the dry cleaning route, you will need to do the following for the second wash: Soak your jeans in cold water for about an hour with WOOLITE BLACK, once done, rinse and roll in a towel and then leave to dry.
Tip: It may sound obvious to some of you, but I am going to say it anyway: If you don’t want your jeans to bleed (fade), wash them inside out.
It might seem like a lot of extra effort to wash your jeans but if you think about it, you will only do this once or twice a year. That has been Moses’s Guide on How to Wash your Denim Properly, let me know how you all get along and if you have any other tips to bring to the table.
Breath of Fresh Air – Rochambeau Fall ’09 Collection
Meaning the popular game Rock-Paper-Scissors in Egyptian, Rochambeau maybe fairly new to the clothing game but don’t let that fool you, their Spring ’09 line (their first) has already had heads turning with their strong geist of art in their aesthetic. This can also be seen in their look books, their Spring ’09 look book has already received accolades from the Shinmai competition in Japan.
Below you can check out their latest offering from their Fall ’09 Collection which hit stores last week at OAK NYC, Elsworth Minneapolis & Platinum in Philly.
‘Fall and winter requires shielding and protection from the elements and utilizing materials such as tropical wool, cotton plaid, and hand brushed flannel, Rochambeau has created it’s own chic and sophisticated exoskeleton for the modern man.’ – Rochambeau
With that said you can definitely tell the guys over at Rochambeau have a bonding over shared love of design and, in particular, their similar vision for men’s fashion. Definitely one to watch out for!
Breath of Fresh Air – Michael Jackson Is Not Dead By Wrongwroks
Wearing this tee is one way to get looks in the street isn’t it?!? Don’t worry Wrongwroks are not a “One Trick Pony” NO WAY! For me, they are without one of the most underrated street wear brands out there. The Taiwanese outfit have been around for a while and I have had one eye on them since I purchased one of their earliest designs (Doradimon) a few years back.
Throughout their Collection you will see that they have taken inspiration from a lot of designers, Cute Taiwanese girls and cartoon characters like: Marc Jacobs, Takashi Murakami, Supreme, PLAY by Comme des Garcons Sponge Bob Square-pants, Doraemon and many more. As you can see, these designs do come with the Wrongwroks special touch and at a fraction of the price of their designer counterparts.
Available from their site and various other international retailers which can also be found on their site!
