Pop Music, Pop Art, Pop Culture – Acne Pop Classics SS10
Think of Sweden and the first things which spring to mind are: Beautiful blonde women, IKEA, Sauna’s, Bjorn Borg (The Tennis Player and not the Underwear range) & beautiful blonde women.
Well, let’s add Acne into that list of all things good & Swedish. Acne was founded in 1997 by Jonny Johansson and 3 others. Surprisingly, their initial intention was not to become a fashion brand “We didn’t want to participate in fashion in the first place” Johansson continues to explain “We wanted to be on the outside but, of course, you end up in the heat of it eventually”.
Since then, Acne has become one of the most sought after denim brands around selling 300,000 pairs per year and is up there with the likes of: Seven, Earnest Sewn, True Religion, APC, PRPS to name a few…
Acne’s pop classics SS10 is a very casual and versatile collection indeed. There are key on trend pieces like the farmer style chequered shirt and the denim jacket so, if anything, the pictures below are a great guide on how to piece together a great outfit for Spring Summer 2010.
You can find the Pop Collection & denim here
So Fresh, So Clean Vol. 2 – How to Wash your Denim Properly
It really irritates me when people don’t know how to wash their jeans properly. They spend a lot of money on a nice pair of jeans and end up treating it such a way that causes the denim to lose shape and feel like a pair of jogging pants. To stop the slaughter of denim in cities all across the globe, Moses has decided to write a little guide to washing your denim properly…
1) This is the first and most important tip to washing your jeans…DON’T WASH THEM unless you really have to ie: rubbing kebab meat all over your legs or some other non-descript mass spillage. FACT: I have worn many pairs of jeans for 18 months without washing them. If they smell of cigarettes or something more pungent, air them out for a day. If they still smell, wash them immediately because they probably are containing a new strain of the H1N1 virus.
2) OK, now you have come to a point where you have to wash them but you still want that rigidity and ruggedness when you first bought them. You have two options, you either take them to the dry cleaners or you can go to the beach! I recommend that you only dry clean once for the lifetime of the jeans. If you want to go to the beach to wash your jeans, take a dip in them for about 5 minutes, rub dry sand on your jeans and repeat this process about 3 times. When you’re done, just rinse in cold water (no salt) and let them dry in the sun. This seawater method is particularly good at keeping your denim very rigid.
3) Since we don’t all have the luxury of living near a beach and you had no option but to take the dry cleaning route, you will need to do the following for the second wash: Soak your jeans in cold water for about an hour with WOOLITE BLACK, once done, rinse and roll in a towel and then leave to dry.
Tip: It may sound obvious to some of you, but I am going to say it anyway: If you don’t want your jeans to bleed (fade), wash them inside out.
It might seem like a lot of extra effort to wash your jeans but if you think about it, you will only do this once or twice a year. That has been Moses’s Guide on How to Wash your Denim Properly, let me know how you all get along and if you have any other tips to bring to the table.
Breath of Fresh Air – Bleu de Paname
With only their first collection, they have turned heads and received a lot of press attention. They are currently stocked in many of the top boutiques/shops around the world, Dover Street Market (London), Kapok (Hong Kong) and Colette (Paris) to name a few…
I went to go and check out their latest collection at Dover Street Market and could quite clearly see what the fuss was about. The Jeans are made from a lovely 13oz denim, which in my opinion is a nice weight for everyday use as well as keeping that rigid denim feel that we all love! Denim shirts are flavour of the month at the moment and Bleu de Paname have one of the best designs out there at the moment. I also love the shape of the pocket flaps on the shirts from the rest of the collection.
I suppose what is really refreshing about Bleu de Paname is that their inspirations are somewhat unconventional. Across their collection, they have taken sources of inspiration from 21st century military, British prisons and the blue collar industry.
Stylenerds eagerly anticipate their second look book which is due to be released shortly. Below are some pictures from their first collection and also a sneak peak into the making of the 2nd look book. Check their website for your nearest stockist
Moses likes… Dickies worker pants
Dickies
Dickies is just one of the many brands that have made a comeback in a big way! Dickies have established themselves as the leading work wear brand but also have made a big impact on the streets of Japan amongst other cities in the world! Read more…
Tom Ford Dives into Denim
Tom Ford Jeans
Being such a well respected player in the world of men’s fashion many have asked the question ‘why does Tom Ford not do jeans?’. Well your prayers have been answered as the ecclectic American designer has decided to dip his toes into the already congested pool that is the world of mens jeans.
Find out more about the venture after the jump:
WeSC team up with Tony Arcabascio
The collaboration of these two under-rated street wear brands was summed up quite nicely by alfie denims head honcho Tony Arcabascio: “good shit with good people feel”. And by the looks of this range the Stylenerds concur.
Find out more about this exclusive collabo after the jump:
Top 5…Alternative Denim Brands
Top 5...Alternative Denim Brands
When preparing to buy that new pair of jeans our first thought when it comes to brand choice is usually the imperious names of Diesel and Levis. Now we’re not disputing that these are two of the biggest players in the denim game but that being said this makes them all that more common in the world of style. In honor of this notion the Stylenerds bring you our Top 5… Alternative Denim Brands. They might not have the same effect as the the two big names but hey being stylish is all about being differemt, so take note as we run you thorough our top 5 picks.
Take your pick after the jump :
